Other

2025
71 x 135 x 3 inches
neon, electronics, steel frame

RedLine Contemporary Art Center, Denver, Colorado

This large-scale neon sign installed atop RedLine Contemporary Art Center in Denver renders the word "Other" in the Coca-Cola script. Replacing the world's most recognized brand name with a term that carries exclusion, desire, and irreducibility, the work mimics commercial signage only to subvert it. Situated in a rapidly gentrifying urban context where branding and displacement operate in tandem, the piece passes at first glance as another rooftop advertisement before its meaning registers.